Global Brand Ambassador Ariana Grande shines in our Fall-Winter 2025 jewelry, created for joyful self-expression

This year, Ariana Grande's only official collection was the one for Valentine's — for all future releases she remains the face of the campaign, but the collection itself belongs to Swarovski's families. The partnership with Ariana Grande is ongoing for the rest of the year and due to brand guidelines, we are not permitted to include in any copy regarding her ambassadorship timeline.
Explore the new Swarovski store in Palm Jumeirah Mall and be taken by our collection of exquisitely crafted crystals, fusing timeless elegance with a bold contemporary edge.